Yoyo Pulse

Insights on the infrastructure behind modern commerce.

The Best WhatsApp Reward Strategies

The WhatsApp rewards strategies driving repeat purchases for South African retailers, from balance updates to

How to Integrate Retail Rewards with Card Payments

A practical guide to integrating retail rewards with card payments. Learn how card-linked loyalty works,

How Loyalty Reward Structures Change Customer Behaviour in South Africa

Reward psychology in practice: which loyalty reward structures change customer behaviour in South Africa, and

Building vs Buying Loyalty Infrastructure: What Enterprises Need to Know

Build vs buy loyalty infrastructure? For enterprise retailers, the answer isn’t one or the other

Why Enterprise Loyalty Programmes Fail

Enterprise loyalty programmes fail when channels fall out of sync. Here’s what goes wrong and